PAFIA is pleased to announce the Virtual PAFIA Masterclass Q&A series: Learn from the Pro! We will be hosting virtual Q&A sessions with film industry professionals to provide valuable content to our community. Visit our Masterclass Page to view recordings of past events.
Learn from the Pro: Virtual Q&A with Randy Greenberg
RANDY GREENBERG is an executive producer and senior entertainment industry executive with an emphasis on business affairs, marketing and distribution, as well as product strategy and operations. Over the past 25 years, Greenberg has been involved in the green-lighting, marketing and distribution of 200+ films, and his strategies have produced over $5 billion in theatrical box office. In addition, Greenberg has executive produced three feature films: “The Meg”, an Apelles Entertainment, Gravity Pictures and Warner Bros. production. The film was released worldwide by Warner Bros. and Gravity Pictures in August 2018, and achieved over $530 Million at the Worldwide Box Office, making it the #1 U.S/China Co-Production ever in terms of worldwide box office. Greenberg also executive produced the feature films “Cowboys and Aliens” (2011) and “Dylan Dog: Dead of Night” (2011). Greenberg is currently in development on “THE MEG” sequel and is in production on an animated streaming series due for release in October 2021.
Greenberg also founded and was the Co-Head of Operations of the Resolution Talent & Literary Agency. Before that, Greenberg was the head worldwide marketing & business affairs for comic book entertainment company, Platinum Studios. And, Greenberg was the Head of / Senior Vice President International Theatrical Marketing and Distribution at Universal Pictures, where Greenberg was brought in to turn the division into a $1+ Billion-dollar revenue operation. While there, Greenberg produced $2.7B at the international box office providing Universal Pictures with its 2nd and 3rd best years at the international box office (at the time). Greenberg has also been the Vice President International Theatrical Marketing at MGM/UA Pictures and an Account Executive & Publicist at Dennis Davison Associates (DDA) International Public Relations working for independent and studio feature film clients such as Carolco Pictures, Morgan Creek, 20th Century Fox, Miramax Films, Avenue Pictures and Village Roadshow Pictures among others. Greenberg started his entertainment career as an intern in accounting at Warner Bros.
Greenberg has been an instructor for the past decade at UCLA Extension for the foundation class, “The Business of Entertainment”.
Learn from the Pro: Virtual Q&A with Samuel Roukin
Do you want to know how to make it in the film industry as an actor? Samuel Roukin is famous for his fantastic portrayal of Captain Simcoe in "Turn: Washington's Spies" and one of the stars on "Equity" – filmed right here in PA. Join our Q&A on Wednesday, September 2nd at 6:00 p.m. EDT. The session will be moderated by PAFIA Vice-Chair, Maria Shamkalian.